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ICON Worldwide helps leading companies compete in a challenging economy by developing innovative marketing programs designed to uncover new revenue channels, and achieve real business results.
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University of St. Gallen, Executive Education

Integrated Marketing Program

The University of St. Gallen is one of Europe's leading business
schools, and the leader in the field of Executive Education. As
companies fall under increased financial pressure, ICON was
tasked to develop a campaign to improve customer acquisition.

Positioning Strategy: Featuring the largest economic faculty
in Europe, we encouraged the University to bring the personalities
to the foreground with relevant quotes and calls to apply online.
We created brochures, web site and newspaper advertising.

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Sigma Aldrich AG

HPLC Laboratory Products

High Performance Liquid Chromatography is a state of the art process and a significant financial commitment for a chemical or pharmaceutical company. The investment is quickly recouped via improved product efficiency and output.

Sigma Aldrich asked ICON to develop a sales force tool to open the dialog with CEO’s & CFO’s of Fortune 500 companies.

View Brochure (PDF 1.4MB)

University of St.Gallen

Course Navigator/Data Visualization

To reinforce the University of St.Gallen’s position of technology innovation, ICON developed a unique visual tool to help potential “customers”, sort through the over 350 available courses. This database driven, flash application is designed to give an overview of encourage the user to explore the range of courses available, quickly narrowing to the most relevant programs and drive registration.

For more information about data visualizations visit the ICON Blog.

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Luz de Viento

Corporate Communications

Spain-based Luz de Viento is a European leader of wind energy
development projects. in order to support their European expansion, ICON developed a complete corporate communications program, including logo, claim, and website.

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News

El Corte Ingles: Europe’s largest retailer, assigns ICON to
E-Commerce, Website Design and Community platform program.

Xeptune Video on Demand: Promotion and website design for Switzerland’s independant home entertainment service.

HSG Talents: Branding and event marketing for Switzerland’s largest recruiting event.


Switzerland • USA • Liechtenstein • Spain

For more information, project references or to set up a personal introduction, please contact us at office@icon-worldwide.com